B2B sales and marketing

Turn quiet research
into named pipeline.

Resolve the people behind target-account traffic, understand their buying topics, and route the right signal to sales before interest goes cold.

B2B visitors flowing through identity and account enrichment into CRM and sales activation
Identifyresolve individual visitors from target accounts
Prioritizecombine fit, behavior, and open-web intent
Routesend context into CRM and marketing automation
Measureconnect audience action to journey progression

The opportunity

Your next buying group may already be on the site.

Form fills reveal demand late. MyProspects gives B2B teams a controlled way to recognize earlier research and decide what deserves action.

  • Person and account context. See the individual, company, role, and journey together.
  • Topic-level intent. Connect product pages to related research happening beyond your domain.
  • Explainable priority. Show sellers why the person was routed and what they care about.
SalesTimely account follow-up

Route high-fit, high-intent profiles to the account owner with concise context.

MarketingBuying-group nurture

Create topic-specific audiences before a visitor converts on a form.

OpsCleaner signal governance

Apply shared fit, consent, suppression, and routing rules.

The B2B workflow

From target-account visit to coordinated action.

01

Observe

Capture meaningful product and solution research.

02

Resolve

Connect the session to a person and account.

03

Prioritize

Score fit, topic intensity, and recency.

04

Activate

Route CRM, nurture, and media audiences.

Built for revenue operations

Deliver context, not another undifferentiated lead list.

Use narrow audience tiers and destination rules so each team receives only the signal it can act on.

No. You define fit, intent, and frequency thresholds before a person is eligible for CRM routing.
Yes. MyProspects can supply identity and signal context to complement existing account and lead scoring.
The core pixel is designed for a 24-48 hour implementation, followed by audience and routing validation.

Find the buying groups already researching you.

Start with one domain, one audience tier, and one clear revenue workflow.